Window Fashion VISION

Author - Sophia Bennett, Editor in Chief of Window Fashion VISION

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Insolroll: 40 Years of Excellence

For a recent project, Insolroll and a design firm worked with a client who wanted shades for sun control and privacy at their urban residence but didn’t want a closed-in feeling. The designer came up with a concept to...

How–and Why–to Be Visible Right Now

By Amanda Berlin It is necessary to keep yourself and your business visible right now. Here are three ways to do it To say we’re in unprecedented times would be an understatement. But as business owners, we have a few...

Finding Money in the Couch Cushions

By Madeleine MacRae Pandemic or not, there is one huge opportunity that most window covering dealers neglect. Consider this scenario: You are an owner/operator and your close rate is in the 70 percent range and you’re...

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