Window Fashion VISION

VISION Design and Workroom Competition Awards Will Be Presented Online June 24

This year’s VISION Design and Workroom Competition Awards, sponsored by Window Fashion VISION and Kirsch Drapery Hardware, will be presented in a special online ceremony on Wednesday, June 24 at 7 p.m. Eastern time. Anyone can view the...

IWCE Virtual to Provide Information to Window Fashion Professionals Around the Globe

The International Window Coverings Expo (IWCE) was one of many live interior design events postponed due to the global coronavirus pandemic. But rather than waiting until 2021 to bring window fashion enthusiasts together, IWCE’s organizers are...

Preparing for a #CovidComeback for Your Employees

By Jessica Harling, Behind the Design For most of us, the “Great Pause” came as a great surprise. We have been forced into looking at our operational expenses, technology platforms, marketing tactics and employee relationships with an unforgiving...

Remembering Beth Hodges

By Linda Principe Beth Hodges—drapery fabricator, educator, speaker, trainer, installer, former Window Fashion VISION columnist and window coverings industry icon—passed away on April 26. Beth was born in Augusta on January 14, 1949. She worked at...

A Window into the World

Pierre Frey has been producing exceptionally strong travel-inspired collections for the past several years, and January’s 2020 collection is perhaps the most impressive yet. Rêveries Orientales features influences from all along the Silk Road...

Have It Your Way: The Benefits of Digital Fabric Printing

By Roberta G. Wax Photo courtesy of Spoonflower Designers have been printing on fabric for decades, but today’s textile-printing technology gives decorators more creative leeway, including the ability to create micro batches of one-of-a-kind prints...




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window covering professionals • interior designers • workrooms • fabricators • retailers


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Have You Had Your Breakdown Yet?

By Vita Vygovska Have you had your breakdown yet? I have. It came on April 7, about three weeks into the coronavirus-related shutdown (at least in Pennsylvania, where I live). Everything was OK. Well, nothing really was...

In Tech We Trust?

By Susan Schultz Photo courtesy of Current Products Corp We are in the midst of a seismic paradigm shift when it comes to technology in our homes. The emergence of 5G wireless networks has many companies already touting...

Find Your Brand Personality

We don’t drive cars, we drive BMWs. We don’t stop for coffee, we stop for Starbucks. We wear Armani and carry Dolce&Gabbana. We sip on Belvedere or Grey Goose. We don’t drink water, we drink Evian or Fiji. If the...

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All in the Family

Working with a family member can be the best thing in the world or a chance for long-standing tensions to come up at work, not just around the dinner table. Fortunately for Sharon Falcher and Sherica Maynard, owners of...

Vita Vygovska, owner of Vitalia, Inc. Window Treatments

MODERN DAY ROSIES

To say that these are unprecedented times in our lives is an understatement. Who would have ever thought that we, arguably the busiest people on the planet, can lock ourselves inside our homes, practice physical...

The Sustainable Window

By Deborah Moss Every day we strive to offer our clients window coverings that are beautiful and high performance. Thanks to innovations in materials and technology across our industry, it is now easier than ever to...

The Wallet-Opening Power of Storytelling

By LuAnn Nigara My friend and productivity coach, Amber De La Garza, recently gave me a book with a title that piqued my interest: “Stories That Stick: How Storytelling Can Captivate Customers, Influence Audiences, and...

Queen of Green

Leigh Anderson, owner of Willow Drapery & Upholstery in Glenview, IL, came by her love of textiles naturally. “My family owned textile mills, so there was this greater force in my life educating me about fabric from...

The Insurance Policy

By Roger Magalhaes Most people (myself included) are not big fans of paying insurance premiums. If you add up the amount you have paid for insurance over the years, it will probably shock you. But on the rare occasion...

Grace McNamara Scholarship Winner Announced

The Grace McNamara Scholarship—offered every year for the International Window Coverings Expo—is presented to an individual in the industry who is either just starting out or has had a need for some extra education to...

Economical, Evolutionary, Energy-Saving Shades

By Gail Gutsche Roller shades, the oldest and simplest of window treatments, never go out of style. Easy to operate, a breeze to dress up or down, energy efficient, economical and timeless, roller shades—and their...

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