Window Fashion VISION

6 Ways Window Treatment Companies Can Increase Equity and Inclusion

The recent attention on Black Lives Matter, the #MeToo movement, and the plight of immigrants and indigenous people in this country has highlighted the need for companies to increase efforts around equity and inclusion. But actually doing that work...

Insolroll: 40 Years of Excellence

For a recent project, Insolroll and a design firm worked with a client who wanted shades for sun control and privacy at their urban waterfront residence but didn’t want a closed-in feeling. The designer came up with a concept to capture the feel of...

Window Fashion VISION Recognizes Young Leaders Through 20 Under 40 Awards

Window Fashion VISION is thrilled to recognize some of the industry’s brightest up-and-coming stars through the new Window Fashion VISION 20 Under 40 Awards. Participants will be honored at a virtual ceremony on Thursday, July 30 at 6...

How–and Why–to Be Visible Right Now

By Amanda Berlin It is necessary to keep yourself and your business visible right now. Here are three ways to do it To say we’re in unprecedented times would be an understatement. But as business owners, we have a few options: retreat, put business...

Partnerships, Teamwork Key to Success for Tracie Bresnahan, Workroom of the Year

Workroom of the Year winner Tracie Bresnahan with Custom Creations started her textile career as an apparel engineer in Georgia. Her side hustle was making draperies and valances for friends. In the beginning, she transformed her hobby into a small...

A Jewel of a Designer: Lori Yanez, Designer of the Year

Lori Yanez with Sheffield Furniture & Interiors in Phoenixville, Pennsylvania, began her career in 1993. She felt it was important to develop a specialty in a specific area of design, so when it came time to choose, she decided to focus on...

Latest articles

All in the Family

Working with a family member can be the best thing in the world or a chance for long-standing tensions to come up at work, not just around the dinner table. Fortunately for Sharon Falcher and Sherica Maynard, owners of...

Vita Vygovska, owner of Vitalia, Inc. Window Treatments

MODERN DAY ROSIES

To say that these are unprecedented times in our lives is an understatement. Who would have ever thought that we, arguably the busiest people on the planet, can lock ourselves inside our homes, practice physical...

The Sustainable Window

By Deborah Moss Every day we strive to offer our clients window coverings that are beautiful and high performance. Thanks to innovations in materials and technology across our industry, it is now easier than ever to...

The Wallet-Opening Power of Storytelling

By LuAnn Nigara My friend and productivity coach, Amber De La Garza, recently gave me a book with a title that piqued my interest: “Stories That Stick: How Storytelling Can Captivate Customers, Influence Audiences, and...

Queen of Green

Leigh Anderson, owner of Willow Drapery & Upholstery in Glenview, IL, came by her love of textiles naturally. “My family owned textile mills, so there was this greater force in my life educating me about fabric from...

The Insurance Policy

By Roger Magalhaes Most people (myself included) are not big fans of paying insurance premiums. If you add up the amount you have paid for insurance over the years, it will probably shock you. But on the rare occasion...

Grace McNamara Scholarship Winner Announced

The Grace McNamara Scholarship—offered every year for the International Window Coverings Expo—is presented to an individual in the industry who is either just starting out or has had a need for some extra education to...

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